DSP insider trading

NasdaqGS Technology

Viant Technology Inc. — scored insider trade history from SEC Form 4 filings, parsed and contextualised by FilingIQ.

Total Form 4 trades
236
Last 90 days
68
Buys / sells
1% / 41%
Market cap
$798.53M

About Viant Technology Inc.

Viant Technology Inc. operates as an advertising technology company. It provides ViantAI, an artificial intelligence product suite; Holistic, Omnichannel DSP, an integrated platform that manages omnichannel campaigns and access metrics; Household ID, which combines digital and personal identifiers into a normalized household profile; IRIS_ID, a content identifier that allows partners to share video-level data to power planning, targeting, and measurement solutions in ad-supported streaming media; and Viant Data Platform, which offers the ability to integrate first-party data with data from top third-party data providers in order to obtain key insights, reporting, and attribution opportunities. The company also offers Direct Access, a supply path optimization program that creates a direct path to premium inventory; Advanced Reporting and Measurement that offers conversion lift, multi-touch attribution, foot-traffic data reports, digital-out-of-home lift, sales reporting, and ROAS analytics; and Flexible Customer Engagement Model, which offers customers transparency and control over their advertising campaigns and underlying data infrastructure. The company sells its platform through a direct sales team focused on business development in various markets. It serves purchasers of programmatic advertising inventory and large, independent, and mid-market advertising agencies, as well as marketers. The company was founded in 1999 and is headquartered in Irvine, California. Viant Inc. operates as a subsidiary of American Lifecare Holdings Inc.

Company website: www.viantinc.com

DSP insider activity at a glance

FilingIQ has scored 236 insider transactions for DSP since Feb 9, 2021. The most recent filing in our index is dated May 11, 2026.

Across the full history, 2 open-market purchases and 96 open-market sales were filed under transaction codes P and S respectively. Compensatory share awards (code A) and option exercises (code M) are tracked separately and not counted here.

The average FilingIQ composite score on DSP insider trades is 60.8/100, produced by FilingIQ's multi-factor Form 4 model. Model framework documented at methodology.

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Frequently asked

How many insider trades does FilingIQ track for DSP?
FilingIQ tracks 236 Form 4 insider transactions for DSP (Viant Technology Inc.), covering filings from Feb 9, 2021 onwards. 68 of those were filed in the last 90 days.
Are DSP insiders net buyers or net sellers?
Across the full Form 4 history for DSP, 2 transactions (1%) were open-market purchases and 96 (41%) were open-market sales. Compensatory awards and option exercises are filtered out of these counts.
Where does DSP insider data come from?
Every transaction shown on this page is sourced directly from SEC EDGAR Form 4 filings. FilingIQ parses the raw XML, normalises insider identity across reporting variations, and scores each trade on its multi-factor composite model.
What sector is DSP in?
Viant Technology Inc. (DSP) is classified in the Technology sector, specifically Software - Application, with a current market capitalisation of $798.53M.

Methodology & sources

Every DSP insider transaction shown on FilingIQ is parsed directly from a public SEC Form 4 XML filing. Insider identity is normalised across reporting variants (CIK changes, name spellings, related-party indirect holdings). The FilingIQ composite score is documented in full on the team page and algo disclosure. Not investment advice; see disclaimer.