DSP insider trading
NasdaqGS TechnologyViant Technology Inc. — scored insider trade history from SEC Form 4 filings, parsed and contextualised by FilingIQ.
About Viant Technology Inc.
Viant Technology Inc. operates as an advertising technology company. It provides ViantAI, an artificial intelligence product suite; Holistic, Omnichannel DSP, an integrated platform that manages omnichannel campaigns and access metrics; Household ID, which combines digital and personal identifiers into a normalized household profile; IRIS_ID, a content identifier that allows partners to share video-level data to power planning, targeting, and measurement solutions in ad-supported streaming media; and Viant Data Platform, which offers the ability to integrate first-party data with data from top third-party data providers in order to obtain key insights, reporting, and attribution opportunities. The company also offers Direct Access, a supply path optimization program that creates a direct path to premium inventory; Advanced Reporting and Measurement that offers conversion lift, multi-touch attribution, foot-traffic data reports, digital-out-of-home lift, sales reporting, and ROAS analytics; and Flexible Customer Engagement Model, which offers customers transparency and control over their advertising campaigns and underlying data infrastructure. The company sells its platform through a direct sales team focused on business development in various markets. It serves purchasers of programmatic advertising inventory and large, independent, and mid-market advertising agencies, as well as marketers. The company was founded in 1999 and is headquartered in Irvine, California. Viant Inc. operates as a subsidiary of American Lifecare Holdings Inc.
Company website: www.viantinc.com
DSP insider activity at a glance
FilingIQ has scored 236 insider transactions for DSP since Feb 9, 2021. The most recent filing in our index is dated May 11, 2026.
Across the full history, 2 open-market purchases
and 96 open-market sales
were filed under transaction codes P and S respectively. Compensatory share awards
(code A) and option exercises (code M) are tracked separately and not counted here.
The average FilingIQ composite score on DSP insider trades is 60.8/100, produced by FilingIQ's multi-factor Form 4 model. Model framework documented at methodology.
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Frequently asked
- How many insider trades does FilingIQ track for DSP?
- FilingIQ tracks 236 Form 4 insider transactions for DSP (Viant Technology Inc.), covering filings from Feb 9, 2021 onwards. 68 of those were filed in the last 90 days.
- Are DSP insiders net buyers or net sellers?
- Across the full Form 4 history for DSP, 2 transactions (1%) were open-market purchases and 96 (41%) were open-market sales. Compensatory awards and option exercises are filtered out of these counts.
- Where does DSP insider data come from?
- Every transaction shown on this page is sourced directly from SEC EDGAR Form 4 filings. FilingIQ parses the raw XML, normalises insider identity across reporting variations, and scores each trade on its multi-factor composite model.
- What sector is DSP in?
- Viant Technology Inc. (DSP) is classified in the Technology sector, specifically Software - Application, with a current market capitalisation of $798.53M.
Methodology & sources
Every DSP insider transaction shown on FilingIQ is parsed directly from a public SEC Form 4 XML filing. Insider identity is normalised across reporting variants (CIK changes, name spellings, related-party indirect holdings). The FilingIQ composite score is documented in full on the team page and algo disclosure. Not investment advice; see disclaimer.